Privacy Policy

1. Introduction

Dark Dragons Astronomy ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, make purchases, or use our services.

2. Information We Collect

2.1 Personal Information

We collect personal information that you voluntarily provide to us when you:

• Create an account on our website
• Make a purchase or place an order
• Contact us for support or inquiries
• Subscribe to our newsletter or marketing communications
• Participate in surveys or promotions

This information may include:

• Name and contact information (email, phone, address)
• Billing and shipping addresses
• Payment information (processed securely through our payment processor)
• Account credentials (username and password)
• Order history and preferences

2.2 Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and browsing activity:

• IP address and location data
• Browser type and version
• Operating system
• Pages viewed and links clicked
• Date and time of visits
• Referring website addresses

2.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and personalize content. You can control cookie preferences through your browser settings.

3. How We Use Your Information

We use the information we collect for the following purposes:

• Order Processing: To process and fulfill your orders, including payment processing, shipping, and customer support
• Account Management: To create and manage your account, including authentication and security
• Communication: To send order confirmations, shipping updates, and respond to your inquiries
• Marketing: To send promotional emails, special offers, and product updates (with your consent)
• Improvement: To analyze usage patterns and improve our website, products, and services
• Legal Compliance: To comply with legal obligations and protect our rights

4. How We Share Your Information

We may share your information with third parties only in the following circumstances:

4.1 Service Providers

We work with trusted third-party service providers who assist us with:

• Payment processing (Stripe, PayPal)
• Shipping and delivery services
• Email marketing platforms
• Website hosting and analytics
• Customer support tools

4.2 Legal Requirements

We may disclose your information if required by law, court order, or government regulation, or to protect our rights, property, or safety.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit (SSL/TLS)
• Secure payment processing
• Regular security assessments and updates
• Access controls and authentication
• Employee training on data protection

However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security of your data.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. When we no longer need your information, we securely delete or anonymize it.

7. Your Privacy Rights

Depending on your location, you may have the following rights:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal obligations)
• Objection: Object to processing of your information for certain purposes
• Portability: Request transfer of your data to another service provider
• Withdraw Consent: Withdraw consent for marketing communications at any time

To exercise these rights, please contact us at privacy@darkdragonsastro.com

8. Children's Privacy

Our website and services are not intended for children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

11. Marketing Communications

With your consent, we may send you promotional emails about new products, special offers, and other updates. You can opt-out of marketing communications at any time by:

• Clicking the "unsubscribe" link in our emails
• Updating your account preferences
• Contacting us directly

Note: You will still receive transactional emails related to your orders and account.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on our website with a new "Last Updated" date. Your continued use of our website after changes constitutes acceptance of the updated policy.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: